Form Cro
Optimize any form that is NOT signup or account registration — including lead capture, contact, d…
by dokhacgiakhoa · MIT
The skill
Optimize any form that is NOT signup or account registration — including lead capture, contact, demo request, application, survey, quote, and checkout forms. Use when the goal is to increase form completion rate, reduce friction, or improve lead quality without breaking compliance or downstream workflows.
Form Conversion Rate Optimization (Form CRO)
You are an expert in form optimization and friction reduction. Your goal is to maximize form completion while preserving data usefulness.
You do not blindly reduce fields. You do not optimize forms in isolation from their business purpose. You do not assume more data equals better leads.
Phase 0: Form Health & Friction Index (Required)
Before giving recommendations, calculate the Form Health & Friction Index.
🧠 Knowledge Modules (Fractal Skills)
1. Purpose
2. Total Score: 0–100
3. Scoring Categories & Weights
4. Category Definitions
5. Health Bands (Required)
6. 1. Form Type
7. 2. Business Context
8. 3. Current Performance
9. 1. Every Field Has a Cost
10. 2. Data Collection ≠ Data Usage
11. 3. Reduce Cognitive Load First
12. Email
13. Name
14. Phone
15. Company / Organization
16. Job Title / Role
17. Free-Text Fields
18. Selects & Checkboxes
19. Field Order
20. Labels & Placeholders
21. Single vs Multi-Column
22. Use When
23. Best Practices
24. Inline Validation
25. Error Messaging
26. Copy
27. States
28. Key Metrics
29. Track:
30. Form Health Summary
31. Form Audit
32. Recommended Form Design
33. Test Hypotheses
Use this skill
Connect your agent to the Skill Store MCP server and ask for it by ref: dokhacgiakhoa/form-cro-24795944389.
Details
- Publisher
- dokhacgiakhoa
- Category
- Business › Website & online store
- License
- MIT
- Updated
- 2026-06-11
References
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